Apple Is Fined Over $2 Million For This Reason

Apple will pay a fine of over $2 million for selling iPhones without a charger in Brazil. Also, the government has barred the US tech giant from selling iPhones in Brazil until further notification. In reply, Apple gave the excuse of environmental protection for removing chargers from iPhones.

HIGHLIGHTS

• Apple is barred from doing business in Brazil for selling incomplete product
• Apple said it removed chargers from iPhones for environmental protection
• Brazil trashed the excuse and fined Apple 12.28 million reais

Why Did Brazil Fine Apple?

Apple Is Fined Over $2 Million

Brazil accused Apple of discriminatory practices in selling iPhones and ordered the California-based company to pay 12.28 million reais (nearly $2.4 million) in fine. Apple was selling iPhones without a battery charger. The Brazilian authorities also released an official note barring the sale of iPhone brand smartphones, regardless of model or generation that are not accompanied by a battery charger. The Department of Consumer Protection and Defense of Brazil effectively prohibits the sale of all iPhone 12 and 13 models.

What Are The Discriminatory Practices Apple Is Accused For?

Since December, the Brazilian authorities were investigating Apple for selling iPhone 12s and newer versions without chargers for power outlets. The authorities took the action for “the sale of an incomplete product,” “discrimination against the consumer” and “the transfer of responsibility to third parties”.

The statement read that Apple had been fined earlier for the same but it took no measure to minimize the harm to the consumers and continued to sell the iPhones without chargers. Apple said that the decision to exclude chargers from iPhone sales came from an “environmental commitment.”

How Did Brazil Respond To Apple’s Excuse?

The ministry said that there was no effective demonstration of environmental protection on Brazilian soil as a consequence of Apple’s policy. It further said that there was no justification for an operation that, in aiming to reduce carbon emissions, led to the introduction into the consumer market of a product whose use depends on the acquisition of another product that was also marketed by the company.

Source:- https://bit.ly/3KPvMMl

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